Explainer Video Styles for SaaS Founders: A Practical Cheat Sheet
Most first-time SaaS founders commissioning a video assume there’s basically one kind of “explainer video” — a narrated animation with some UI mockups, roughly…
July 24, 2026Short write-ups from actual client projects — what worked, what didn't, and how the edit decisions get made.
Most first-time SaaS founders commissioning a video assume there’s basically one kind of “explainer video” — a narrated animation with some UI mockups, roughly…
July 24, 2026Healthcare and fitness sit next to each other on a lot of “best explainer video” roundups, but they’re actually two of the trickiest categories…
July 24, 2026This is the question nearly every client asks somewhere in the first conversation about a new video project, usually before they’ve even finalized a…
July 24, 2026Clients almost always come into an explainer video project with the same underlying question, even if they phrase it differently: “how do we make…
July 24, 2026One of the most common questions I get from SaaS and startup clients isn’t “should we make a video” — most teams have already…
July 24, 2026Every SaaS landing page seems to have one: a 60-to-90-second 2D animated explainer sitting right below the hero section, promising to turn a confused…
July 23, 2026For years, short-form video was treated as a B2C playground — something Gymshark, Duolingo, and Ryanair could get away with, but not the kind…
July 22, 2026Search around right now and you’ll see the same phrase everywhere: agentic AI. Not “AI-powered” as a bolted-on feature, but AI that actually drives…
July 21, 2026